By Matt Neundorf
on 12.4.12
Photo by Nike

When Nike released the first Air Max in 1987, its Tinker Hatfield design became an instant icon. The first set of sneaks to visibly feature Nike’s synonymous air bubble had kids of all ages clamoring to walk on clouds (and others poking them with pins for proof). The Nike Air Max+ 2013 (available in January) continues the evolution of those revolutionary kicks.

Featuring what Nike calls their most advanced heel-to-toe waffle iron result to date, the new Air Max’s are lighter, more flexible and better cushioned than any of their predecessors. Hyperfuse-constructed uppers coupled with Flywire lacing ensure a controlled and stable fit, but also breathe enough to fend off funky trench foot. Combined with the aforementioned air-sole, these Nikes promise an athlete’s dream of natural motion — while still bearing the brunt of shin-splintering heel-strikes. They’re initially available in basic black, white and red colorways; keep an eye out for inevitable limited editions and massive lines of salivating sneakerheads they’ll command.

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