Gear Patrol is an award-winning digital, social and print publication that reaches nearly two million young, affluent men seeking inspiration for a life well lived. Independently published in New York, our team of editors, writers, and photographers produce a daily magazine of immersive stories, product-forward editorial, and reports from far flung places. We share them in the spirit of adventure.

Founded in 2007


Editor in Chief, Founder
Eric Yang

Managing Editor, Co-Founder
Ben Bowers

Deputy Managing Editor
Matthew Ankeny
Art Director
Andrew Haynes

Associate Editors
Nick Caruso
Chris Wright
Social Media Editor
Alexander Stein

Assistant Editor
Jack Seemer

Manager of Photography
Henry Phillips
Motion Photographer
Sung Han

Deputy Copy Editor
Nick Milanes

Associate Designer
Chase Pellerin

Director of eCommerce
Web Smith

Contributing Writers
Eric Adams   |   Jason Heaton   |   John O’Connor

Editorial Apprentices
Caitlyn Girardi   |   Michael Finn

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Director, Advertising & Partnerships
Zach Mader

Account Executive
Alyx Effron

Account Manager
Mike Bailey

Campaign Manager
Geneva Auduong

Revenue Strategist
Elise Layton

Scot Bondlow, Northwest
Justin Parkhurst, Southwest

Tanner Bowden

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Uniques 1,900,000
Page Views 6,000,000

Facebook 127,000
Twitter 45,600
Instagram 63,900

HHI $100K+ 70%; $150K+ 68%;
Education 80% College; 40% Grad School
18-24: 14%; 25-34: 29%; 35-44: 22%
Male: 80%


Communication Arts
Best Editorial Design 2016 Winner

Webby Awards
Best Lifestyle Site 2016 Nominee
Best Lifestyle Site 2015 Winner
Best Lifestyle Site 2014 Honoree

MIN Awards
Best New Magazine Launch 2016 Winner
Editorial Excellence 2016 Winner
Best Web Photography 2015 Finalist
Best Web Videography 2015 Finalist
Editorial & Design 2014 Finalist

OMMA Awards
Creativity in Advertising 2014 Finalist