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Bridgestone
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You say you want a "revolution"

Design Spotlight: The Airless Tire

Sometimes, we get so used to a certain product that no true changes are ever really made for years, decades even. Toilet paper comes to mind. Another is the pneumatic tire. Sure, the modern tire is a wealth of technology and high grade materials such as synthetic rubber, sulfur, carbon, steel, etc. Heck, recent years…

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Where the Rubber Meets the Road (Hole)

Bridgestone E7+ Golf Balls

If you’re a golfer of modest means, then today’s economic climate may be dampening your links-going spirit. Golf has never exactly been a cheap endeavor, but when finances are tight it is especially important to be creative in the purchases that fuel your game. It’s easy to how the tab on tee times and having…