Halios

Marketing is for suckers

Guide to Internet Boutique Watch Brands

Watch shopping at a brick and mortar retailer or a boutique really only scratches the surface of the watch world. There are literally hundreds of online retailers, or internet boutiques, just as worthy of the praise received by brands like Rolex, Omega, Breitling, and the like. These are small-scale production brands that exclusively sell their own watches online, without a physical store, from less than $500 to well above $10,000. We've broken down some of our favorite internet boutique brands, along with their best offerings, so that you can start your web-based hunting right.

Hot Tropik

Time On Our Hands: Halios Tropik SS

Shimmering a shade of blue clearly inspired by Caribbean waters, the Halios Tropik SS ($650) on my left wrist appears candy coated, looking infinitely more confident than I feel. A quick test of my regulator complete, I twist the Tropik’s unidirectional ceramic bezel to mark the beginning of this, my first real dive. I'm in the tropics to test this purpose-built diver on its home court.

Easy to Fathom

Want This, Get This: Blancpain Fifty Fathoms or Halios Tropik SS

Gear Patrol’s series “Want This, Get This” presents a lust-worthy timepiece along with a more affordable alternative that scratches the same itch. This week, we feature the forebear of all modern dive watches and a young upstart that still holds its own.

Worth far better than third place

Of a Different Age: 8 Great Bronze Watches

Bronze has been around almost as long as horology: finding form in weaponry and decorations at the same time water clocks first appeared (4000 BCE), it’s mankind’s oldest alloy. Concocted in varying combinations of copper and tin, bronze can pack a Vickers hardness rating higher than that of wrought iron and stainless steel combined, and is also anti-magnetic and resistant to the corrosion caused by seawater.These characteristics, along with its ability to stand out in the seas of stainless-steel wristwear, make it an ideal alloy for your wrist.

Yule Time

Gift Guide 2011 | Timekeeping: 10 Watches We Want

‘Tis the season for wishes and we bet that a lot of Gear Patrol readers have a new watch on their Christmas lists. We do, too, so we rounded up ten of the most exciting and gift-worthy timepieces of the year for you to add to yours. Whether you’ve been naughty or nice is between...