BMW has spent the past several years making its cars more luxurious and better appointed for its upmarket customers. While BMW was upping the luxury, Lexus was moving in the opposite direction, not by making their cars any less luxurious, but instead placing a stronger emphasis — maybe even a bull’s-eye target — on sportiness. The result? For now, the BMW 3 has to get off the gilded chair and let the new kid have the scepter of power.
This Indo-Brit could pull it off
For decades, the BMW 3-Series has been the sports sedan benchmark by which all others are measured, but all that is changing in this steel cage death match that includes German, Japanese and American contenders. BMW, naturally, has its hat in the ring. Then there’s the Audi A4, Mercedes-Benz C Class, Lexus IS, Infiniti Q50, Cadillac ATS, and soon a new Jaguar known as the XE, which was recently announced but not fully revealed at the Geneva Motor Show.
Steering in the Right Direction
The 2014 Infiniti Q50 (essentially the next generation G37 with a new name) brings ground-breaking tech, a strong engine and grown-up styling to the table and could be a major pivot point for the brand as they leave the shadow of parent company Nissan. We took a quick spin in the upgraded Q50S ($43,550), which is loaded with even more tech and an interesting new Direct Adaptive Steering system.
The Caddy that wows
The CTS Vsport ($59,995) takes a big step forward in Cadillac’s new era of design and driving excellence. The car is more elegant than the previous model thanks to a leaner profile; the front grille is smaller but no less noticeable; the faux vents aft of the front fenders from the previous car are, thankfully, gone. This clean-up is part in parcel of a smoother and more unified countenance that’s attractive and less busy. The result is the first Cadillac that elicits automotive desire a la BMW, Mercedes and Audi — and we had a chance to get behind the wheel.
Does this weight make me look fat?
Though the newer cars might be faster, safer and better appointed, they certainly don’t feel more agile or connected to the driver. In the name of technology, most sports sedans have lost a purity that once existed across the segment. And there’s virtually no end in sight.