It’s apparently no longer enough to wear one’s heart on one’s sleeve — or wrist. Under Armour’s new Armour39 system attacks the digital performance monitoring question with a new “bug” device, which comes with a special sleeve that straps to the chest; like other bluetooth-enabled fitness computers, it records exercise data and stores it in the cloud.
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Under Armour Proto Evade
[click on image to enlarge] Pre-dawn. Alone in an abandoned warehouse. My only company, remains of former glory, the tires and cinderblocks I use as workout tools. Er… actually, I’m at my bright and somewhat sterile sports club. However, the imagery still holds for the veracity with which I attacked my workouts this week. What’s…
