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From World Cup Ashes

The Rise of the European Soccer Fan in America

The United States Men’s National Soccer Team (#USMNT) was knocked out of the World Cup by Belgium in the Round of 16, but you already know this. You watched it. More people streamed the U.S.’s third World Cup match versus Germany — which kicked off on a Wednesday afternoon — than this year’s Super Bowl. Their previous game versus Portugal was the most watched U.S. soccer game ever. Basically, if your television wasn’t showing footy, you were either kidnapped or not a sports fan.

But here’s the deal: the World Cup is an aberration. Soccer fans aren’t privileged to such an event every other month. It’s every fours years. After the final on July 13, players will travel back to their respective clubs (a “club” refers to a team and its organization), but what’ll we — the masses of newly converted football fans, spoiled by perpetual matches — do? Do we fall back under the veil of American ignorance, pretending it’s a second-tier sport? No. Watch the MLS? Not just yet. Instead, we’ll follow the world’s best players back to Europe. Here are the basics, and how to watch.

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As the U.S. Battles Belgium

Inside Google’s World Cup War Room

If the World Cup isn’t about triumph or tragedy as eleven countrymen fight for national pride with illustrious skill, then dammit, it’s about data. And where there is data, there is Google. Every match a team of analysts, writers, and artists are standing by holding their finger to the social pulse of the world, and when something big happens, Google’s World Cup War Room responds.

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Stop Being an Asshole About Soccer

What To Watch: The 2014 World Cup Primer

The FIFA World Cup begins tomorrow. Before you shrug off soccer as boring and then promptly nap in front of an MLB game, consider this: by FIFA’s own humble estimation, 909.6 million television viewers watched at least part of the 2010 World Cup Final. For perspective, America’s most-watched television event in history was this year’s Super Bowl, with 111.5 million viewers. And you don’t need to follow the MLS or Premier League to get your Cup on — everything you need to know is in this short primer. If you want to know more, we linked out to further reading at the bottom, including the nitty gritty of political turmoil, a breakdown of every team and the history behind the World Cup trophy. But for now, let’s get basic.

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Why 3D Ruined The World Cup Experience For Everyone

Decrypted: The World Cup’s 4K Tragedy

In 2010 ESPN banked big on 3D as the new way to watch the World Cup. It didn’t work out well. Now the most notable advancement in high-definition television, 4K, is being left out of coverage of 2014′s tournament — and it’s a damn shame.