How a New York City Block Becomes a Driving Range in 7 Hours

This past Tuesday, TaylorMade unleashed the commanding new R11 Driver to frigid New Yorkers. In celebration TaylorMade and Golfsmith converted the 54th street block into a driving range — in less than 7 hours. Gear Patrol had a pair of intervelometer equipped Canon 7D’s on the ground to capture the build-up in a 4,000 photo time lapse. We’ve sequenced them into a bite-sized 1 minute video for this week’s Viewfinder.

Music: Once and for All by Little Loud. Outro photo: AP.