A New Basics Brand for the Sustainably Minded
One kilogram of virgin cotton requires somewhere between 10,000 and 20,000 liters of water to produce. It’s an astounding figure, and one consumers should consider before mindlessly purchasing their next garment. In the circle of brands that bill themselves as sustainable, there’s a newcomer — Arvin Goods — that focuses on the most ubiquitous clothing items in closets across the world: socks and underwear. Arvin Goods uses donated and upcycled materials to produce the fibers for its products, essentially saving fresh water and reducing landfill waste. Sustainability isn’t a marketing ploy as proven by the Gym Sock ($12 or $28 for a three-pack), made from a durable cotton/polyester blend that wicks away sweat. The sock has classic styling and features elastic arch support and a terry loop padded footbed. It’s something everyone can wear, but produced with a focus on sustainability. If your current socks are looking a little threadbare, check out some earth-friendly upgrades on the Arvin Goods site.
In 2017, sustainable apparel is more important than ever. We hear from Patagonia, Levi’s, Outerknown and more. Read the Story