Swiss KubiK

Think inside the box

Swiss KubiK Startbox

Watch winders can seem like pretentious, esoteric toys for one-percenters with six-figure watch collections until you own more than one automatic watch. Unfortunately, many of them are trimmed in padded leather, faux carbon fiber, or built into a 16-cylinder Bugatti engine block. These excessive centerpieces for the nouveau riche can be as expensive as that self-winding OMEGA you just bought, or much, much worse. The Swiss KubiK Startbox ($460) isn't part of that snobby crowd.

KubiK's Cube

Swiss KubiK Watch Winder

Automatic watches are cool but collect a couple and you suddenly have the chore of winding and setting them regularly, or you have to maintain a strict schedule of wearing them to keep them running, which is no fun. A watch winder, which simulates the movement of the watch on your wrist, eliminates the annoying...

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