Gear Patrol is an award-winning digital, social and print publication that reaches nearly two million young, affluent men seeking inspiration for a life well lived. Independently published in New York, our team of editors, writers, and photographers produce a daily magazine of immersive stories, product-forward editorial, and reports from far flung places. We share them in the spirit of adventure.

Founded in 2007


Editor in Chief, Founder
Eric Yang

Ben Bowers

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Brandon Frank

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Deputy Editor
Mike Conklin

Associate Editors
Nick Caruso
Jack Seemer

Assistant Editor
AJ Powell

Staff Writer
Bryan Campbell
Tucker Bowe
Meg Lappe

Associate Staff Writers
Andrew Connor
John Zientek
Tanner Bowden

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Art Director
Andrew Haynes

Deputy Photography Editor
Henry Phillips

Associate Designer
Chase Pellerin

Design Apprenctices
Hunter Kelley
Jarry Truong

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Social Media Editor
Alexander Stein

Associate Audience Development Editor
Caitlyn Shaw

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Vice President, Advertising & Partnerships
Zach Mader

Deputy Editor, Gear Patrol Studios
Megan Billings

Campaign Manager
Geneva Auduong

Account Executive
Alyx Effron
Michael Bailey

Account Manager
Kevin O’Brien

Scot Bondlow, Northwest
Justin Parkhurst, Southwest

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Uniques 2,100,000
Page Views 6,000,000

Facebook 128,000
Twitter 46,000
Instagram 67,000

HHI $100K+ 70%; $150K+ 68%;
Education 80% College; 40% Grad School
18-24: 14%; 25-34: 29%; 35-44: 22%
Male: 80%


Folio Eddie & Ozzie Awards
Best Overall Magazine Design 2016 Winner
Best New Magazine (Under 250k Circulation) 2016 Winner

Communication Arts
Best Editorial Design 2016 Winner

Webby Awards
Best Lifestyle Site 2016 Nominee
Best Lifestyle Site 2015 Winner
Best Lifestyle Site 2014 Honoree

MIN Awards
Best New Magazine Launch 2016 Winner
Editorial Excellence 2016 Winner
Best Web Photography 2015 Finalist
Best Web Videography 2015 Finalist
Editorial & Design 2014 Finalist

OMMA Awards
Creativity in Advertising 2014 Finalist

Affiliate Disclosure Statement

Gear Patrol links to featured products via Amazon and other online retailers, including our own Gear Patrol Store. When you click on these links and purchase products, the URL automatically includes an identifier that tells the retailer you discovered the link on Gear Patrol. We then earn a small percentage of the purchase price as a referral fee. Our team is not beholden to or indebted by these retailers.

Affiliate linking has become a regular process in digital publishing. The earnings from affiliate links contribute to our editorial practice and fund our ability to appropriately staff our team and produce our signature Product Journalism. If you object to having purchase links attributed to Gear Patrol, there is a process to opt out, outlined below, for links that direct to Amazon.

  • Before clicking on a link you may right click and select “Copy Link”.
  • Paste the link into your browser. Then highlight the portion that says “?tag=geapat-20”.
  • Delete it.
  • Hit return and continue to Amazon with the original link, stripped of our affiliate tag.